After going online last year due to COVID-19, G-Star is back offline again this year. As Corona 19 did not go away, the conditions for entry were strengthened for quarantine measures, and there were changes such as wider space between booths than before due to thorough preparation of quarantine measures.
Another change is that Shift Up participated in G-Star 2021 for the first time since its founding. From the first participation, we wanted to set up a large booth and introduce the new ‘Nike: Goddess of Victory’ to users.
The mobile pretty girl shooting ‘Nike: Goddess of Victory’, which is a rare work in Korea, was able to be demonstrated at this G-Star, so the attention level was high. Moreover, as Project Eve in September showed great action against a grotesque enemy and a character that realized Kim Hyung-tae’s art in high-quality 3D at the PS5 showcase, there was a lot of anticipation that new information would come out.
Unfortunately, there was no new information about Project Eve, but the Shift-Up booth was as solid as any other large game company. This is because there are elements waiting to quench the thirst of users, such as a demonstration of the new work ‘Nike: Goddess of Victory’ and an autograph session by CEO Kim Hyung-sik.
I took a picture of the shift-up booth where you could meet various events and the new ‘Nike: Goddess of Victory’.